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The Ritz-Carlton, Langkawi Takes Part in Sixth Annual Smile Asia Week Regional Fundraiser to Change Lives, One Smile at A Time

Initiative Supports Missions That Provide Reconstructive Surgeries for
Patients in Remote Areas Across The Region

LANGKAWI, MALAYSIA, MAY 3, 2019 The Ritz-Carlton, Langkawi is proud to support Smile Asia for the sixth consecutive year with Smile Asia Week 2019, the annual regional fundraising initiative by the luxury brand, which offers free, life-changing surgeries to children and adults with facial deformities such as cleft lips or palates.

Smile Asia is a global alliance of independent charities with activities in Bangladesh, Bhutan, Cambodia, China, Hong Kong, India, Indonesia, Japan, Laos, Macau, Malaysia, Mongolia, Myanmar, Philippines, Singapore, South Korea, Thailand, Timor-Leste, United States and Uzbekistan. It deploys medical volunteers to offer surgical care to patients, especially children, living in remote and medically-inaccessible areas in the region to perform corrective and reconstructive surgeries which have the power to transform their lives for the better.

Smile Asia Week 2019 will run from May 6 to 12, with more than 10,000 Ladies and Gentlemen from 25 Ritz-Carlton hotels, including The Ritz-Carlton, Langkawi across Asia-Pacific participating in the initiative as part of the brand’s Community Footprints program, which promotes global environmental and social responsibility.

“We’re truly honored to be part of this annual signature event, where we’re able to support the on-going medical mission that goes beyond fundraising. Together, our ladies and gentlemen’s commitment and passion to support the community is enliven even further with the collaborative effort of selling our signature Smile Asia cake in hopes to provide more smiles around the world” says Ellen Franke, General Manager of The Ritz-Carlton, Langkawi

Smile Asia Week 2019 will see The Ritz-Carlton, Langkawi’s popular creation of the Valrhona Chocolate and Banana Cake, specially crafted to reflect the universal popularity of chocolate in bringing a smile to everyone’s face, and banana as a flavor that appeals to both children and adults alike.